Shortcuts cut life short - award winning safety slogan

A new safety slogan has been unveiled by Luton based company Ryebridge Construction, whose staff are now wearing hi-vis jackets with the winning words.

The company, which works in the airport, demolition and construction sector, has a £7 million contract with London Luton Airport’s (LLA) current transformation project that includes the creation of four new aircraft stands and the construction of a new taxiway extension.

To reinforce its commitment to health and safety the company challenged its staff to write a safety slogan. Supervisor Pal Singh, who joined the company in January 2016, won the competition and his winning words ‘Shortcuts cut life short’ are now emblazoned on all the company’s hi vis jackets.

Daniel Coyle, Director, said: “Health and safety is a priority and we love Pal’s message, which perfectly reinforces our commitment to our staff, clients and the wider community.” 

The ‘Shortcuts cut life short’ safety slogan will be included on future marketing and clothing and Pal won £50 of shopping vouchers.